‘Nudging’ can create engagement between staff members, residents: speaker

Staff member and resident interacting in senior living community.

April 22, 2021

Kimberly Bonvissuto, McKnight's Senior Living

Using engagement tools to “nudge” staff members and residents into meaningful interactions not only creates senior living communities that are great places to live; it also creates the best possible homes for residents, according to a speaker during the American College of Health Care Administrators 2021 Convocation & Expo Virtual Experience.

A negative workplace culture can lead to employee burnout, depression and anxiety as well as high turnover or diminished provision of care, said Juliet Kerlin, iN2L’s director of program and research partnerships. The average staff turnover rate in senior living is 57%, with some communities reporting rates greater than 90%, she added.

“This inhibits any type of strong relationships to form between staff and residents,” she said. “If staff are not engaged, they cannot create those relationships to keep residents engaged.”

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